About

Hello! My name is Lucy, I was born in Scotland and have now settled in London after living in Portugal, Switzerland and Croatia. Although my degree is in psychology, I taught myself to sew during my studies and started my own swimwear brand Pomberry Swim back in 2018, following my passion for fashion design.

One degree and one ski season later, I landed a job with OOSC clothing as their Designer. Being part of a small company meant I was involved with everything and anything, sparking not only my love for design - both fashion and graphic, but also for content creation and photography.

Having designed eight collections from ski to swim to gym, directed photoshoots, booked models, being involved in the running of influencer trips, shot BTS and content in studio and on location in the Alps and Ibiza, helped with customer service and email marketing, I realised I wanted to branch out and go freelance. From photography, to creating authentic short form video content, to UGC to graphic and fashion design, I can build a package to suit your needs.